Value ladders and How They Help Sales
Category: Uncategorized
Business owners will tell you – sales are where we live and die. If we don’t have a solid sales strategy, we will not last.
Savvy business owners have learned that one key to success is a Value Ladder, a range of products that ascend in price, from lowest to highest-priced, so you can engage customers at the free/no-cost level and drive them to your sweet spot, your higher-priced product line, or bullseye offer.